The Beantown Bloggery

For all the shoppers out there, there's a new way to keep up with what's going on on Newbury Street - a new website called The Newbury Line.

A joint venture between Taurus Investment Holdings and UrbanMeritage announce
the launching of The Newbury Line brand for their Back Bay holdings.

The Newbury Line website offers consumers the latest news about Newbury Street and the Newbury Line retailers, including a blog and the opportunity to follow The
Newbury Line on Twitter. “Our retailers will be offering special sale opportunities to our Twitter followers and residents of The Newbury Line apartments,” Mike Jammen, Principal of The Newbury Line comments.

I like the blog portion of the site. Just from the few entries they have so far, I've learned that there is now a Madewell and a 7 For All Mankind open on Newbury. It's been a while since I've gone for a stroll in that direction so it would have taken me longer to find that out.

I wish the Residential rentals section was built similar to the commercial rentals side and actually showed units rather than just asking me for my info so they can contact me. But other than that, nice site!

Click (here) to check out The Newbury Line.